I worked with Paul Scheer, June Diane Raphael and a team of rockstars to make this social good project. For the first 100 days of the presidency, we posted one positive action a day on Instagram. Each action was created by a comedian, artist or influencer.
We partnered with Funny or Die to kick the campaign off and worked with amazing people like Hannibal Burress, Sarah Silverman, Casey Wilson, Kristen Schaal, Lisa Congdon, Andy Rementer, and Mike Perry. In three months and with no budget, our project racked up 6.85 million impressions, 8,000 followers, and a writeup in People magazine.
Click to press play on the case study below.
Here's the video we made with Funny Or Die.
Here are a few posts from some of the amazingly talented people who participated in the project. Hover and press play over some of the posts below to watch video.
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